Why MERGE Buenos Aires is the Must-Attend Web3 Event

Buenos Aires, March 14, 2025: The countdown is officially underway for MERGE Buenos Aires, a landmark event that will bring together leading figures from the Web3 industry, the most innovative companies, tech giants, regulators, startups, and pioneers in innovation. This gathering promises to be a key event on the calendar as it presents a unique opportunity to explore the latest advancements in crypto, blockchain technology, artificial intelligence, and regulatory frameworks.

Not to Be Missed: An Engaging Agenda

Attendees can look forward to a robust agenda filled with panels, keynote speeches, and interactive activities addressing the most critical Web3 topics such as adoption strategies, real-world blockchain applications, regulation, cybersecurity, and digital identity. Events kick off on March 24 with an exclusive, invite-only dinner hosted at the Spanish Embassy, sponsored by Binance and SmartPay. The primary congress will then take place at the historic Palacio Libertad on March 25 and 26, featuring presentations, workshops, and an exhibition area that promises to merge cultural experiences with technological innovation, making it more than just a tech event.

Featured Topics and Industry Leaders

Key themes include the intersection of traditional finance and crypto assets, digital identity, tokenization, decentralization, and the application of blockchain technology in sports. Esteemed speakers expected at the event include:

Coty de Monteverde, Head of Crypto & Blockchain at Banco Santander
Gabriel Campa, Head of Digital Assets at Towerbank
Esteban Tresseras, General Counsel at Banco Galicia
Sovieski Naut Fernández, Manager of Digital Economy & SMEs at the Dominican Republic's Association of Multiple Banks
Larissa Moreira, Digital Assets Manager at Itaú Unibanco

International representation will also be strong, featuring speakers such as Massimo Cervesato from Mastercard and Antônia Souza from VISA, alongside Web3-focused leaders like Rocelo Lopez from SmartPay and Andrés Ondarra from Binance.

Celebrating Art & Culture Alongside Innovation

One standout feature of MERGE Buenos Aires is its harmonious blend of culture and technology. Integrated into the cultural program of Palacio Libertad, the event includes audiovisual performances, NFT art exhibitions, and live music, offering attendees an immersive experience that engages all senses.

Regulatory Discussions on the Horizon

A significant aspect of this event is the focus on regulatory perspectives. Discussions will feature prominent government officials and institutional representatives shaping policies in their respective countries. Notable speakers include Pedro Inchauspe from the Central Bank of Argentina and Fabio Araujo from the Central Bank of Brazil, among others.

Strong Support from Leading Companies

Offering an event of this magnitude in Buenos Aires has only been possible with the backing of well-known companies strengthening MERGE, including SmartPay, Blockchain Factory, Binance, and many others. This event is a must-attend for anyone in the global innovation space.

Advance tickets for MERGE Buenos Aires are available now, and those interested should secure their spots soon to be part of this remarkable event focused on the future of technology and finance.